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discover a next-gen platform and audiences that work

Discover Full Funnel Solutions

next generation brand growth platform for advertising on the Open Web

Check Adlook’s Success Stories and activate your campaigns directly across full-funnel with innovative Audience, Measurement and Bidding solutions

Meet Smart Audiences

cutting edge, behavioral Audiences based on content signals

Audience segments aligned with your objectives

Adlook pioneers the use of GenAI on the Open Web, bridging deep content understanding with advanced audience insight. Our proprietary solution leverages cutting-edge GPT and LLM technologies, with data processed through Deep Learning. A portfolio of 170+ high-value audiences immune to signal loss, enabling advertisers to reach their desired target personas with precision at scale.

Smarter Media Buying Starts Here

brands are turning strategy into measurable growth

With Adlook, marketers enjoy benefits of robust SPO - much shorter & efficient paths to desired inventory, which also results in significantly higher share of budget allocated to actual working media

70%

Budget Efficiency (Working Media): Up to 70% of the media budget can reach end users and publishers—significantly outperforming the market average of 44%.

90%

Supply Chain Efficiency: Achieve up to 90% reduction in intermediary nodes, enabling a more streamlined supply chain with improved transparency, impact, and effectiveness (based on supply chain node analysis)

Go wide? Target Interests or Intents?
You choose!

Reach your customers at different stages of their journey

Aware

Widest segments,  Infrequent Category Buyers (socio-demo or simply RON)

...and more!

Example - Parents

People browsing on parenting websites, look up child-development milestones, read easy craft-activity guides, compare products reviews, explore homework-help resources, and search family-friendly recipes.

Sub-segments: Expecting, New Parents, Toddlers, Pre-school, Early School, Teenagers

Discovering

Focus on user interests and reach high-value audiences with high branding potential

...and more!

Example - Parents

People browsing on parenting websites, look up child-development milestones, read easy craft-activity guides, compare products reviews, explore homework-help resources, and search family-friendly recipes.

Sub-segments: Expecting, New Parents, Toddlers, Pre-school, Early School, Teenagers

Likely to buy

Focus on specific products and reach category intenders with high consideration potential

...and more!

Example - Skincare

People browsing skincare sites for products suited to their skin type and concerns—like anti-aging, hydration, acne, or sun care. They explore dermatologist-approved brands, check ingredients, read expert reviews, and look at before-and-after photos.

See Smart Audiences in Action

real data, real people: connect with audiences that convert

Your
Audience

Example: Self-aware premium beauty lovers

Target
Summary

“Eco-conscious beauty advocates who prioritize cruelty-free, sustainable cosmetics, approved by dermatologists. Additionally, they incorporate anti-aging elements into their beauty routine, preferring quality over price, and are keen to invest more in products that offer superior quality and effectiveness.”

Smart Audiences
matched

URL
recommendations

Example of URL: https://www.allure.com/gallery/
vegan-beauty-brands



Explanation: The website focuses on vegan beauty brands, offering insights into the definition of vegan beauty, the reasons behind the growing shift towards vegan beauty products, and featuring a selection of top vegan beauty brands. It is specifically targeted at individuals interested in eco-conscious beauty solutions and anti-aging products.

Step Into the Future of Digital Targeting

Reach high-value audiences with scalable, privacy-safe strategies

The Breakdown of Digital Targeting

Digital targeting is fundamentally flawed, with growing signal loss, poor precision, and declining data quality. Many segments - especially socio/demo - are wildly inaccurate. As a result, ad budgets are wasted on low-quality or unsafe content. Brands need precise, future-proof solutions to reach consumers at scale.

Future-Proof Targeting Starts Here

Adlook’s solution is a next gen, AI powered approach based on deep analysis of what really explains interests & intents - CONTENT. Our propriety tech uses LLMs & Generative AI to connect human-like understanding of marketing audiences with deep understanding of website contents, while our Deep Learning algorithm makes a clever connection between the two! As a result - we drive incremental outcomes - reaching your audiences in ways & places where typical solutions under-perform (or outright fail).

See Adlook’s full Study on The Accuracy Gap in Socio-Demographic Data

Have a look at high-performing creatives

From fmcg...

...AUTOMOTIVE...

...fashion & Beauty...

...to commerce ads!

See more inspiring creatives